I started using Twitter about a year and a half ago, and at first it was a major learning curve. I’m only allowed 140 characters? What’s a hashtag, and how do you use it? Why would I want to make a list? These were just a few of the questions I had. Now that I’ve been on Twitter for a while, I’ve learned what a valuable tool it can be for self-promotion as an author. So, I’ve made a list of a few tips that have helped me navigate the fast paced world of tweeting.
- If you want people to take interest in what you are doing, take interest in what they’re doing. Simple, right? You never know what interesting things you might find of Twitter if you just pay attention.
- Don’t spam! (Maybe this should have been my number one point.) Nobody likes the same ‘pitchy’ blurb or ad thrown at them every five minutes. So don’t do it!
- Be active. Be interactive. Actually talk to people on Twitter! Most of them are just like you, trying to get their words out there.
- Find creative ways to collaborate with people via Twitter. I networked with people to find indie authors/bloggers to guest blog on my website www.katherinedell.com. I sent out a schedule of who and when posts were happening, and in return we all, tweet, retweet and favor each other’s posts. Social networking/Indie author support at it finest!
- Use the list function in Twitter. The feed of all the people you follow can get overwhelming. When you make a lists in Twitter, you can categorize the people you follow. For example, I have lists for my guest bloggers, book promoters, etc.
- Learn the Twitter language. Use all the @’s, #’s, and shortened url’s to their full potential. You only get 140 characters to get your message out there, so type wisely.
- As much as you can, say thank you on Twitter… without it being a canned response. A ‘thanks’ could be one of many things, a follow back, favoring a tweets, or tweeting out something positive about them. Be creative.
- Favor, re-tweet and follow back, BUT be selective. My goal is to build a fan base that will buy my book. So I follow back people who write, publish, love to read… you see where I’m going with this. Be consistent.
- Set goals. Why are you on Twitter? Are you trying to create a fan base, find a publisher, boosting sales? Create a Twitter strategy that fits your goals.
- When your number of Twitter followers gets large, you may want to get an app to help you manage your account. I use Crowdfire. (Previously justunfollow). It allows you to see who unfollows you, who isn’t active, and much more.
- Let’s not forget… Tweet something interesting to your readers. This can be difficult to figure out. It took me a while to find my niche.
- AND, last but not least… Be genuine. There’s enough fake people in this world, don’t be one of them.
Happy Tweeting Everyone.